With augmented reality in a DoubleClick Rich Media ad, all people need is a webcam and a simple printout or camera phone to experience immersive games or stunning 3D product demonstrations. Learn about including augmented reality in a rich media ad in this video.
Credits: Carmichael Lynch for the Living Sasquatch example (www.livingsasquatch.com); Euro RSCG, Media Contacts and Volvo for the Volvo S60 augmented reality ad
