Attach your social media posts to real-world objects. Target objects are recognized and tracked from the mobile device video using Alvar tracker. Each target object has an automatically associated hashtag that can be used to identify related social media posts.
You can add new target objects by taking one reference image. If you use several reference images the server can create a 3D target that can be recognized and tracked more robustly.
The target objects can be very location based views. However, they can also be common objects/products that can be found everywhere.
This technology demonstration was made in EIT Digital project MC-Data. The core implementation was made by VTT (Finland). The demonstration for Philips Museum (Eindhoven, Netherlands) was made in co-operation with Proxible B.V.
