CHICAGO, IL— Mark Zuckerberg probably wouldn't see eye-to-eye with "Social Media is Bullshit" author, Brandon Mendelson. The writer, who has given up his Facebook account, says the effectiveness of social media is over-hyped.
Mendelson explains how a personal experience with a charity campaign brought him to this conclusion, and gives advice on how we can make better use of our time and efforts when needing to engage others.
