The goal was to provide the Citrix Systems international workforce with daily updates from the annual global conference held in Orlando, Florida. We filmed daily conference sessions, keynote speeches, participant reaction, social activities and local flavor.
Each day's report was edited and posted nightly to their Akami site, which enabled Citrix to provide a true conference experience for a segment of their world-wide workforce unable to make the trip. In this manner, Citrix was able to keep everyone updated on new technologies, software, practices and company news in a cost effective manner.
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