This short presentation was part of #DemoWeek 2015 at the Tow-Knight Center for Entrepreneurial Journalism, a program of the CUNY Graduate School of Journalism. The presentation by a participant in the 2015 program was part of the culmination of a four-month immersion into the process of developing a journalism startup project. For more information on the program visit http://www.towknight.org/apply or follow us on Twitter @tkCUNY.