Ford Country, in Las Vegas, NV, is proud to showcase our company's super bowl ad which will debut on television for the Atlanta Falcons vs New England Patriots matchup. We are here for you now. We are here for you in the future.
With a 90-second Super Bowl ad that will air right before kick-off, Ford will take its message onto advertising's biggest -- and most expensive -- stage. The ad touts Ford's burgeoning ride-sharing and bike sharing services, while also plugging self-driving cars that are still under development.
While the ad shows some vehicles that are available for sale today, the spot is far from a sales pitch. It is more of a corporate branding play. Michelle Krebs, a senior analyst for AutoTrader, said "the focus at Ford has been not only on selling vehicles for today, but setting the company up as a mobility company of the future.
