A talk by Prof. Prithwiraj Mukherjee on “Biases In Decision Making” which was followed by a Panel Discussion on “Consumer Decision Making And Its Impact On Behavior."
The panelist are :
Ms. Nirupama Kaushik, Consulting Partner & Practice Leader - GMR Qualitative & Innovation, Brandscapes, PGP 91
Ms. Kalpana Rangamani, Head of Business – Fragrances, Titan, PGP 96
Ms. Divya Khanna, VP & Strategic Planning, Director at JWT, PGP 2002
Mr. Amod Kumar Choudhary,Director- Retail , Madura Fashion & Lifestyle, PGP 2003
Mr. S Parthasarathy, Moderator, Head – Alumni Relations, PGP 94
