Jessica Mah -- InDinero
InDinero is a real time financial dashboard for your business. It tells you exactly how your business is doing at any given moment from a financial standpoint and you do not have to be familiar with any accounting notions to use the software. You have access to all the essential information without needing to consult an accountant.
With InDinero, Mrs. Mah says it doesn't matter you don't know what "double entry book keeping" means, you don't have to worry because you are not required to be literate in accounting to use the software and get valuable information about the state of your business out of it.