SoFi - A Different Kind of Loan
The $1 trillion US student loan market is broken. SoFi was founded to offer an innovative approach to addressing this problem using the power of social communities to transform the industry. SoFi connects students and alumni through a dedicated lending pool and an original social community approach where students, alumni and schools all benefit. Alumni earn a compelling double bottom line return, students receive a lower loan rate than their private or federal options, and both sides benefit from the connections formed.
Sofi hired me to create a promotional piece for them.
