What is Startup Engineering? It all starts with accepting the fact you might not be connected to reality. Your job is to uncover an insight that discovers a problem that people cannot not pay you to help them solve. An idea that makes your customers' lives a little easier and helps them become closer to who they are.
As part of the June 4 Startup Day ATL and launch of the Summer Startup Academy, Scott Henderson, executive director of Hypepotamus, moderated a conversation seeking to answer the question: What is Startup Engineering? Immediately following the Flashpoint GT Demo Day and opening keynote by Merrick Furst, this conversation included Merrick Furst, CEO and founder of Flashpoint GT (@flashpointGT), Matt Chanoff (@mattchanoff1), investor and partner at Flashpoint GT, and Ed Rieker, successful medical software entrepreneur Flashpoint GT mentor.
Here is what unfolded when he spoke with investor Matt Chanoff (@mattchanoff1) about the importance of finding an idea that has traction.
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Merrick Furst, Founder at Flashpoint GT (@flashpointGT), leads off the discussion series with a focus on perceived reality vs. actual reality in the world of startups.
http://www.youtube.com/watch?v=S-U1nqfOUPY
Ed Rieker, founder at 151 Locust (@151locust), closes the series with a wonderful comparison between ice cream samples and startups.
http://www.youtube.com/watch?v=JVrswBqMoeI